Why The CFA Designation Matters to You: Individual Investor FAQ
Being an educated consumer is important, especially when it comes to your money. That is why you need to be familiar with CFA Institute and the CFA designation. You see, through its education, standard-setting and advocacy programs that CFA Institute sets the benchmark with which to measure the knowledge, integrity, and professionalism of the individual whom you trust to manage your financial assets. This means that when you work with a CFA Institute member, you can feel confident that he or she has answered the challenge to adhere standards for professional conduct and investment performance. Your direct exposure to CFA Institute may seem limited. But in the end, virtually all of the CFA Institute programs and initiatives are designed to serve you, the investing public.
What is the CFA
Program?
The CFA Program is a graduate-level, self-study curriculum and
examination program for investment specialists – especially securities
analysts, money managers, and investment advisors. Established in 1962,
the CFA Program sets the global standard for investment knowledge,
standards, and ethics. Clients, employers, and colleagues know that a
charterholder has mastered a rigorous curriculum covering a broad range
of investment topics and is committed to the highest ethical standards in
the profession. Earning the credential also serves as a “passport”
to entry to or advancement within the profession or to work in other
countries.
Who administers the CFA Program?
The CFA Program, its curriculum, exams, and grading, are administered by
CFA Institute.
Where is the CFA exam given?
Each June, thousands of CFA candidates travel to exam centers across the
globe to take the CFA exam. In the United States, candidates come from
all 50 states and the District of Columbia.
Why should I look for the CFA designation when searching for an
investment manager?
Simply put, the CFA designation matters to your money. Your investment
advisor has access to the most personal details of your finances, and the
trust you place in your investment advisor must be unconditional.
Although financial professionals may hold other professional
designations, no other designation within the profession of investment
management carries as much integrity as the CFA charter.
The fact is the CFA charter is awarded only to a very select group of investment specialists who have mastered a rigorous curriculum covering a broad range of investment-related subjects. CFA charterholders have professional experience applying this knowledge to the investment decision-making process. And CFA charterholders are held to the highest ethical standards. The CFA designation symbolizes the knowledge, professionalism, and integrity you should demand from anyone you trust with your finances.
What areas of the investment profession do CFA candidates
study?
The CFA designation represents broad investment knowledge. The
self-study curriculum of the CFA Program compels investment professionals
to build a working knowledge of investment principles across core areas
of the industry − from portfolio management and asset valuation to
derivatives and quantitative analysis. To earn the right to use the CFA
designation, candidates must pass three levels of examination, which
requires hundreds of hours of study over at least three years. Successful
completion of the CFA Program is a formidable challenge for even the most
experienced investment professional.
CFA charterholders keep up with the ever-changing global investment industry through their membership with CFA Institute. CFA Institute seminars, workshops, publications, and research equip charterholders with the advanced knowledge necessary for continued professional growth.
What are the requirements for earning the CFA charter?
The CFA designation demonstrates professional achievement. To earn the
CFA charter, investment professionals must have at least three years of
acceptable professional experience in the investment decision-making
process. In addition, candidates must pass three sequential, six-hour
examinations over at least three years and must commit to abide by and
annually reaffirm their adherence to the CFA Institute Code of Ethics and
Standards of Professional Conduct.
Where do CFA charterholders work?
Currently, there are more than 50,000 charterholders in 100
countries and territories. The top 10 companies to employ CFA
charterholders are:
Merrill Lynch & Co., Inc.
CIBC
Bank of America
Goldman Sachs
Salomon Smith Barney
Wellington Management Company
Morgan Stanley
Prudential Capital Group
J.P. Morgan & Co.
Putnam Investment Management
RBC Dominion Securities Inc.
What are the CFA Institute Code of Ethics and Standards of Professional
Conduct and why are they important to me?
Membership in CFA Institute and the CFA designation symbolizes
integrity. The trust that you place in your investment advisor must be
unconditional. But to be worthy of such trust, integrity simply must
never come into question. For this reason, CFA Institute members and CFA
charterholders must comply with the CFA Institute Code of Ethics, which
require them always to place the client’s interests first, to maintain
independence and objectivity, and to serve with integrity and honesty.
So, you can invest with confidence.
The Code works in tandem with the Standards of Professional Conduct, which clarifies how to apply rules, regulations, and ethical guidelines within the investment industry so that investment professionals can safely avoid ethical quandaries and properly serve their clients and employers.
Should ethically based complaints be lodged against CFA charterholders, they are required to disclose these complaints in full detail to CFA Institute or risk losing the right to use the CFA designation.
What role does CFA Institute play in promoting professionalism in the
global investment industry?
CFA Institute supplies the benefits and services that investment
professionals need to advance their careers and support the needs of
their clients. CFA Institute encourages members to demonstrate their
commitment to learning by participating in the CFA Institute continuing education
program. CFA Institute defends the interests of more than 50,000
investment professionals through various advocacy activities.
How can CFA Institute keep pace with rapidly changing industry
developments concerning professional standards?
In many cases, CFA Institute actually established the standards followed
by many in the global investment industry. To keep up to date on the
needs of investment advisors, their employers, and their clients, CFA
Institute continually works with its members and industry authorities to
build standards for financial reporting, international accounting, and
ethical principles. When a specific industry practice requires additional
study, CFA Institute assembles a task force to address that challenge.
CFA Institute staff and members also frequently communicate with government and regulatory organizations across the globe to provide input and comment on many issues. Created with support from CFA Institute member committees, CFA Institute comment letters reinforce the organization’s and member’s mission and values.
I recently received some marketing material and performance
information from an investment management firm that touts that the firm
complies with the CFA Institute Performance Presentation
Standards. What does this claim mean and should I place any particular
importance on it?
The Performance Presentation Standards
(AIMR-PPS®) and Global Investment Performance Standards (GIPS®) are
ethical principles and guidelines that allow for “apples to apples”
comparison of investment performance. Both promote uniformity in
reporting, set expectations and provide an industry template for
compiling and reporting performance. This allows investors to have
a consistent and fair comparison of performance across different
investment managers.
Why are the PPS and GIPS standards important to me?
The primary beneficiaries of the PPS and GIPS standards are prospective
clients of investment management firms who are attempting to compare the
investment performance of these firms. Current clients attempting to
evaluate their managers' performance also benefit by being able to
compare their actual results to the firm’s product “average” as defined
by the standards. However, compliance with the standards does not
erase the need for due diligence on the part of prospective or current
clients or consultants in evaluating performance data and other important
qualitative research.
How does an investment company claim compliance with either PPS or
GIPS?
In order to make a claim of compliance, an investment firm must comply
with a rigorous set of provisions that require uniformity in both the
methods used to calculate returns and present them, as well as the format
in which essential disclosures are made. Through voluntary compliance,
managers can build an environment of credibility and trust in the
investment industry. Investors should ask their investment advisors if
their firms comply with either the PPS or GIPS standards.
What is the difference between PPS and GIPS?
The PPS and GIPS standards are both ethical standards for investment
performance presentation used by investment managers. Both ensure fair
representation and full disclosure of an investment firm's performance.
North American firms generally use the PPS standards, whereas GIPS are
designed to meet the needs of investment firms on a global basis. The
GIPS standards are based on, and are very similar to, the PPS standards.
Both GIPS and the PPS standards are voluntary and consist of requirements
that must be followed for a firm to claim compliance with the standards.
As a general matter, firms complying with the PPS standards will likely
be in compliance with GIPS. It is the expectation of both the PPS
Implementation Committee and the GIPS Committee that the requirements of
both sets of standards eventually will be the same.




