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Kathy Valentine

CFA Institute - North America
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kathy.valentine@cfainstitute.org

 

Jonathan Mairs

Ogilvy Public Relations - New York
212-880-5353
jonathan.mairs@ogilvypr.com

 

An Investor's Checklist for Selecting a Professional Financial Advisor

 

Awareness of Your Individual Needs and Proper Due Diligence Are Essential to Finding the Right Advisor

 

CHARLOTTESVILLE, Va., USA, APRIL 21, 2004 With the steady, incremental improvements in the U.S. securities markets witnessed during the past year, individual investors are increasingly returning to the markets.  During the first quarter alone, equity mutual fund inflows totaled $88.7 billion, the largest inflows since the first quarter of 2000, according to AMG Data Services.  As investors assess their portfolios, many are also seeking professional advice for the first time in hopes of avoiding past missteps or simply in recognition of their increasingly complex needs.

 

“People who would never think of being a do-it-yourself doctor or do-it-yourself lawyer sometimes think nothing of trying to be a do-it-yourself investment manager,” remarked Bob Bilkie, CFA?, president of Southfield, MI-based Sigma Investment Counselors.  “But unless they have the training, time and objectivity to set goals, research individual securities, develop a long-term asset allocation strategy and watch over their investment performance, they are likely to be disappointed with the results.”

 

To help investors understand their own needs and make more informed decisions when evaluating professional financial advisors, the Association for Investment Management and Research (AIMR), offer the following tips:

 

  • Understand your own investment goals and tolerance for risk.  Investing wisely is a function of your specific needs and goals.  Each investor has different objectives that need to be met depending on age, income, planned activities and attitudes about risk.  For example, you may be funding college for children, business expansion, travel plans or retirement needs.  You should identify these goals and needs clearly with an investment advisor so that he or she can prepare a written statement of investment objectives and together you can determine a target rate of return and an appropriate mix of assets to place in your portfolio.  See “What Questions Should I Ask Myself Before Selecting a Financial Advisor?” at www.TrustCFA.org.
  • Determine what type of investment advisor best meets your needs.  There are several classes of professional financial advisors, each with differing levels of training and expertise.  A Registered Representative is a stock broker who has passed basic requirements allowing him or her to sell securities.  Stock brokers are typically salespeople who are paid a commission for the trades you make.  A Registered Investment Advisor is simply an individual or firm that is registered with the SEC or the state.  Neither “Registered Representative” nor “Registered Investment Advisor” are professional certifications.  Individuals who hold the Certified Financial Planners, or CFP credential, are personal-finance generalists who have passed an examination on retirement planning, tax planning and reaching financial goals.  Those who hold the Chartered Financial Analyst, or CFA credential, are investment professionals who have extensive training in investment analysis, asset valuation and portfolio management.  See “What Type of Financial Advisor is Right for Me?” at www.TrustCFA.org.
  • Check the advisor’s qualifications and background.  Always be certain to inquire about an advisor’s professional certifications and licensing.  One can verify this information with the accrediting institution as well as regulatory agencies at the state and federal levels.  For example, AIMR administers the Chartered Financial Analyst program.  In addition, records including employment history and past client complaints for a particular advisor can be obtained by contacting state securities regulators and requesting such information from the Central Records Depository (“CRD”) or accessing Form ADV on the SEC website.  See “How Can I Check the Professional Background of a Financial Advisor? At www.TrustCFA.org.
  • Thoroughly familiarize yourself with the numbers.  Advisors are compensated differently, typically on the basis of fee, commission, a combination of fee plus commission or salary.  It is important to find out how an advisor is paid before buying any financial product.  In addition, advisors that are required to register with the SEC must complete a publicly available document called Form ADV, part II of which includes specific information on the advisor’s services, fees and investment strategy.  Finally, ask whether the advisor calculates and presents total fees paid over a given time period and whether performance figures for that period are adjusted downward to reflect those fees.  See “How Much Does Professional Advice Cost?” at www.TrustCFA.org.
  • Stay engaged and manage the relationship.  A strong relationship based on communication and trust is critical to your long-term investing success.  Establish upfront how often you will meet, what reports the advisor will furnish and how often, as well as whether the advisor will handle all or a portion of your assets.  In addition, take the time to understand and be comfortable with the advisor’s investment style, and ask how changing market conditions might effect the management of your portfolio.  Regular feedback will enable your advisor to incorporate any changes in your needs or circumstances.  See “Managing the Relationship Between You and Your Advisor” at www.TrustCFA.org.

 

“Regardless of your overall objectives, there is a process to finding the right financial advisor.  Taking the time to recognize your individual goals and understand what best suits your needs is itself a worthwhile investment,” added Bilkie.

 

To access AIMR’s series “How to Select a Financial Advisor” go to www.TrustCFA.org.

 

About AIMR:
AIMR is the 70,000-member professional association that established AIMR Performance Presentation Standards (AIMR-PPS®) for North American firms in the early 1990s and led development of their global equivalent, the Global Investment Performance Standards, in the late 1990s.  But AIMR is perhaps best known as the worldwide administrator of the prestigious Chartered Financial Analyst® (CFA®) curriculum and examination program.  AIMR’s membership includes 57,000 CFA charterholders in more than 100 countries, and 129 local professional societies in 48 countries.  Headquartered in Charlottesville, Virginia, USA, AIMR also has offices in London and Hong Kong.

 

Note to Editors:
The Chartered Financial Analyst® (CFA®) program is a globally recognized standard for measuring the knowledge and commitment of investment professionals.  Those who have earned the CFA charter have completed a rigorous, three-year course of independent study that includes three sequential, six-hour exams on securities analysis, financial accounting, quantitative analysis, economics, portfolio analysis, ethics and professional standards.  “Chartered Financial Analyst®” and “CFA®” are trademarks owned by the Association of Investment Management and Research.  Therefore, “Chartered Financial Analyst” should always be capitalized, and both the full name and the letters CFA should be used as adjectives to quality nouns.  It is also appropriate as a three-letter designation after an individual’s name.  Examples: “James Smith, CFA”; “He holds the Chartered Financial Analyst designation”; “The Chartered Financial Analyst Program”; “He earned the CFA charter”; “As a CFA charterholder, he…”  The most common misuse is to refer to an investment professional as “a chartered financial analyst” or “a CFA .”

 

Useful Resources for Investors

 

AIMR’s How to Select a Financial Advisor:
http://www.cfainstitute.org/investors/choosingafinancialadvisor.html

 

Investment Adviser Registration Depository:
http://www.iard.com/reg_directory.asp

 

North American State Securities Administrators Association (Investor Tips):
http://www.nasaa.org/nasaa/scripts/prel_display.asp?rcid=152

 

Certified Financial Planner Board of Standards:
http://www.cfp.net/default.asp

 

Institute of Certified Financial Planners/Financial Planning Association:
http://www.fpanet.org/

 

National Association of Personal Financial Advisors:
http://www.napfa.org/

 

National Futures Association:
http://www.nfa.futures.org/basicnet/

 

Money Management Institute:
http://www.moneyinstitute.com/