Promote the CFA Designation

 

If you are a CFA charterholder, you can increase the recognition — and value — of your charter single handedly.

 

  • Include your CFA designation on all correspondence, including e-mail.
  • Encourage your colleagues to enroll in the CFA Program.
  • Have the CFA designation printed on your personal checks.
  • Consider adding this tagline to e-mail correspondence:
        "For more information on the CFA designation, visit www.cfainstitute.org."
  • Encourage your employer to place advertisements congratulating new CFA charterholders.*
  • Distribute "What Every Investor Should Know" fact sheets and other informative materials to your clients.*
  • Frame and display your CFA charter in a visible area of your office.
  • Insist that journalists include your CFA designation when you are quoted.
  • Inform your firm’s human resources staff about encouraging employees to register for the CFA Program.*
  • Make a CFA Program presentation to your firm, another firm, or a local university.*
     

*Special materials are available. Contact Public Awareness staff for details.