Motivation as the Hidden Variable of Performance
Discovering Phi: Motivation as the Hidden Variable of PerformanceView the report (PDF)
Short-term thinking has disconnected us from our shared purpose: achieving clients’ long-term goals and in turn contributing to economic growth. The investment management industry and its professionals need to move from a performance-driven culture to one that is purpose-driven to better ensure clients’ long-term goals are met.
During 18 months of surveys, interviews, and data analysis, CFA Institute and the State Street Center for Applied Research set out to answer the question: "How can we leverage the motivation of investment professionals and their clients to achieve better financial outcomes?"
The research identified “phi” as a factor that aligns the goals and values of the investment professional, the organization, and the client -- creating the greatest potential for long-term, sustainable performance.*
What's Your Hidden Performance Variable?
For this study, State Street and CFA Institute surveyed 7,000 investment decision-makers in more than 20 countries. Now you can take the survey to discover your level of phi.