Corporate Social Responsibility and CEO Confidence

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CFA Digest
August 2017 | Vol. 47 | No. 8
Source: CFA Institute
Scott McCarthy Barry Oliver Sizhe Song
Derek Bilney, CFA (Reviewer)

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Summary

Previous studies have suggested that higher levels of corporate social responsibility (CSR), including such characteristics as corporate reputation and integrity, tend to provide hedging benefits for firms when they are confronted by operational issues that affect customers or employees. The authors show that “confident” CEOs are more likely to underestimate the significance and importance of CSR in reducing the financial and reputational impact of such events.

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